The program is sponsored by leading fashion companies such as Bloomingdale’s, LVMH, Macy’s and Tory Burch, who…are looking for B2B startups with solutions that can help solve a problem. Read more… via Forbes […]
Read More… from The Top Five Startups from New York Fashion Tech Lab 2018
The beauty of focusing on pricing is its immediate effect: Prices can be changed on Sunday evening, and new profits start rolling in on Monday morning. Read more… via Harvard Business Review […]
Read More… from How Retailers Should Think About Online Versus In-Store Pricing
…digital luxury is so far behind that skilled companies are the “tallest dwarf,” not without their own challenges. Read more… via Glossy […]
Read More… from Don’t blame digital for struggles at Burberry & Ralph Lauren
[L2] has studied the effects of opening a physical store on pure-play retailers, among them Trunk Club, Rent the Runway and Warby Parker, and found that after opening a store, each saw a spike in search activity that was relatively sustained. [Mabel McLean] said it would be strategically advantageous for Amazon to open fashion-specific, brick-and-mortar […]
Read More… from Amazon’s Increasing Interest in Brick-and-Mortar
…it could feasibly become much more of a competitor against the likes of Pinterest, Facebook and others, positioning Tumblr not just as a place to consume content but to transact, too. Read more… […]
Read More… from Tumblr Now Has Buttons From Etsy, Kickstarter, Artsy + Do Something
Particularly with expensive luxury purchases, customers ultimately do want to touch and feel the product before buying — they just happen to enter the store much further down the purchase pipeline. Read more… via @MeghanButler […]
Read More… from Burberry & Gucci Have the Most Advanced Omnichannel Strategies in Luxury
This progression only makes sense. From the point of view of a Facebook advertiser, the ads become more useful if they quickly lead from a click to a purchase. Facebook itself wins by making that path as short and self-contained as possible Read more… via Business of Fashion […]
Read More… from Facebook Explains Why It Wants to Be a Retail Store